Section Title IACC Report Fakes

IACC College Outreach Campaign

PARTICIPATING COLLEGES
California State University
Sacramento, CA
City College of New York

New York City, NY
Howard University
Washington, D.C.
Hunter College
New York City, NY
Miami University
Oxford, OH
New York University
New York City, NY
Ohio State University

Columbus, OH
University of Miami
Miami, FL

To learn more about getting your college involved, click here

Students GET REAL Across the Country
Students across the country are getting involved in the fight against fakes by participating in the IACC College Outreach Campaign!

From hundreds of students hand-in-hand creating a human chain to informative art exhibits and from fashion shows to anti-counterfeiting blogs, college students are finding ways to raise awareness about the dangers of counterfeit goods.

How It Works
IACC provides a case study to high-level marketing or public relations classes to develop and carry out their own anti-counterfeiting awareness campaign on their campus.

Students Care
Today’s students have the POWER and DESIRE to cut the demand for knockoffs.

According to BusinessWeek:

  • 61% of 13-25 year-old consumers feel personally responsible for making a difference in the world
  • 75% said that companies should join them in this effort
  • 66% said they consider a company’s social commitment when they shop

See It Work
To see the GREAT results, see pictures, and read testimonials, check out our Results page!