Baker McKenzie

Services Provided



Brazil, Canada, China, Colombia, Germany, Hong Kong, Mexico, Thailand, United Kingdom, U.S.

Contact Information

Sergio Legorreta
+52555279 2954
Edificio Virreyes Pedregal 24, piso 12 Lomas Virreyes / Col. Molino del Rey México, D.F. 11040 Mexico

James Whymark
100 New Bridge Street London EC4V 6JA UK


Asia Pacific, North America, Latin America, European Union, Europe (non-EU countries), Central Asia, Africa, Middle East


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Company Description

Baker & McKenzie understands the critical role that anti-counterfeiting programs play in protecting your intellectual property.
With IP enforcement professionals in more than 40 offices worldwide, we have the resources to implement regional and global campaigns, efficiently working with local government contacts as well as policy and enforcement associations.
We regularly assist and represent leading multinationals in a wide range of actions and proceedings to protect their trademarks, from issuing cease and desist letters all the way through injunction and litigation proceedings. Serving as trusted advisers to the world's most famous global brands, we have amassed extensive insight and experience on a wide range of threats and challenges to trademarks.

We can help you efficiently address trademark infringement, "passing off," copycat products and stores, and trademark dilution. We can also assist you in establishing effective cross-border enforcement programs as well as act on your behalf during proceedings before local courts, quasi-judicial agencies and international tribunals. To help ensure that your enforcement strategies are always at their most effective, we seamlessly combine legal insight with technology in our proprietary customs interception management tool, Managed anti-piracy solutions (MAPS).

By using our network of Baker & McKenzie offices and preferred local counsels we have been able to provide fixed fees across a large number of jurisdictions and have agreed standard cost proposals for escalated enforcement actions (such as criminal and civil actions). This means that we can offer a cost-effective and cost-certain program that is tailored to your needs.

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