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Tracer

Services Provided

Product security and anti-counterfeiting technology solutions, Online brand protection, Internet domain management

Countries

Germany, Ireland, Italy, Switzerland, United Kingdom, United States

Contact Information

Rebecca Privett
rebecca.privett@tracer.ai
801-703-1923
1165 E Wilmington Ave Suite #290

Region(s)

North America, European Union, Europe (non-EU countries)

Website

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Company Description

Tracer is revolutionizing the brand protection industry with its advanced AI platform, setting new benchmarks in detecting, reviewing, and removing brand abuse with unmatched accuracy, speed, and scale. By leveraging over a decade’s worth of brand data with dynamically tuned Human-in-the-Loop AI and deep expertise of industry professionals, Tracer has become the chosen solution provider for some of the world’s most valuable brands. Tracer helps brands preserve their intellectual property and brand integrity globally, ultimately amplifying customer trust, loyalty, and satisfaction. Tracer offers a comprehensive suite of solutions to address a wide array of brand abuses, including: counterfeiting, impersonation, cybersquatting, fraud, phishing, and more. This ensures intellectual property and business interests are protected across the digital universe.

Additional Information

PLATFORM DESCRIPTION The Tracer platform is the cornerstone of our brand protection solution, safeguarding both intellectual property and business interests online. Equipped with a tracing and review engine for analyzing text, images, and content across a wide array of digital channels, and an enforcement engine for generating and recommending actions based on personalized directives, it leverages Human-in-the-Loop AI, computer vision, and brand LLMs. Unlike other solution providers, our intelligent platform enables us to fast-track meaningful detections to remove brand abuse and violations at unprecedented speed, helping businesses maintain their digital integrity, enhance customer experiences, and boost brand equity and satisfaction.

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